“You can’t take the spirit of someone who has magic in their veins” -Unknown
With the spirit of a unicorn and her charismatic personality, Nitty is taking over our hearts day by day with her radio show Nitty's Knocker. From overcoming rough times and using her tribulations to inspire women, she has also launched her brand SLMTHK which is a active-wear and lingerie line made for women to embrace and flaunt their curves. She's all about positivity and girl power, so how can you not adore her? Nitty is knocking down doors and we are elated to see her take over the media world and so much more!
Q: Where did the name Nitty's Knocker come from?
A: It kind of came along on a whim. When I was in college, my friend Kimbrea and I wanted special nicknames for each other that no other person had called us. I came up with Kimma for her and she came up with NITTY for me. I used to love posting random videos and talking about new music, so Knocker came from the idea of knocking on someone's door with news and "knockers" as headphones.
Q: Where did your love of Unicorns originate from?
A: I had been going through some rough times in the past couple of years, and I would try to never let it get to the public. I always wanted to portray happiness and give good energy. One day I was trying to figure out what my spirit animal was, because for the longest I could never relate to any animal. Out of nowhere a Unicorn popped up on the television (Squatty Potty commercial) and I instantly knew that I had the spirit of one. When you "see" a Unicorn, its bright, sparkling, appealing and full of positivity, and when it's gone, all you can think about is how awesome it was to see it and you can't wait for it's return. I like to project that type of energy.
Q: How has your background in marketing and branding helped further you career as a radio personality?
A: It's helped me tremendously, the only reason I truly studied marketing was so that I would know how to brand myself and not just as a radio/tv personality, but as a business in general.
Q: At what age did you decide to go into media?
A: I've always loved TV and Radio Disney, so at a young age I was interested. It wasn't until I was around 20/21 where I began to really push to be a media personality.
Q: If you couldn’t be a radio host what other career field would you choose?
A: Public Speaker. I want to be on TED Talks one day.
Q: What was your inspiration behind your brand SLMTHK?
A: SLMTHK was created for women who are often forgotten in the fashion world. They either want plus size or small framed women for things, but the woman who is in between doesn't really have a role. SLMTHK is about embracing your curves and loving the body you're in. I want active wear and lingerie that fits a woman's body without cutting her up and not fitting the right areas correctly.
Q: What is your most memorable interview?
A: I had the chance to interview Mathew Knowles, the father of Beyoncé and Solange Knowles. He was one of the most insightful and humbled individuals I've ever spoken to, and he also told me he loved me lol.
Q: Describe your first time being on the radio.
A: I was in college and was given a chance to be on JR Bang's radio show at Windy City Underground as an entertainment reporter. I was soooooooo nervous my hands were sweating. When my segment's intro song was over, I closed my eyes and started speaking over the mic and it felt so natural! My energy went from a nervous one to a very excited and confident one!
Q: What was the biggest obstacle you had to overcome when you first started as a radio host?
A: Content. Finding out what people would like and what they wouldn't like. To make it easy, I chose positivity as my outlet because everyone could use some good energy.
Q: What is your favorite part about your job?
A: The smiles on the faces of the people I've worked with, interviewed, trained, etc. I love making others feel good about themselves. I also love showing young teens that you can make a career out of doing things you love!
Q: On your blog you have talked about self-care and mental health awareness, Do you have any advice for those struggling with the stress of starting a business at a young age?
A: My advice would be to not limit yourself. We can't look at what others are doing and envy them because we aren't there yet. We have to mold ourselves to be unstoppable and do what it takes to make our dreams come true. Everybody's path is different, so study the people you aspire to be like, but add your own twist to your story.